As a business owner, you need
your brain to perform at its best
every day.
Try these 11 tips to give
your brain the fuel it needs to
power through challenges.
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Each of our brains is made
up of billions of nerve cells called neurons,
which are constantly active even when we’re
asleep. And while our brain only weighs about
three pounds, it requires 20 percent of our
heart’s output of blood to keep functioning.
Our brain is such a complex organ that experts
used to think we only used about 10 percent of
it, but neurologists now believe it's possible
we use all of it. However, how each area of
this vital organ operates is still somewhat of a
mystery.
Dani Simmonds, who's studying neuroscience
with a focus on teenage brain development at
the University of Pittsburgh in Pennsylvania,
says there are three major influences that
affect the way our brains function:
1. Stress levels. Everyone needs a little stress
for motivation to exist, but not being able to
handle your stress levels effectively will result
in chronic stress, which studies have shown
can cause brain damage. A new study
published by neuroscientists working at the
University of California, Berkeley, found that
long-term stress, such as post-traumatic
stress disorder, can trigger changes in brain
structure and lead to mental problems, such as
anxiety, mood disorders and even learning
difficulties later in life.
2. Sleep. When your brain is sleepy, it's
incapable of functioning at full capacity and it
has to work much harder to process
information, especially when it comes to short-
term memory recall and concentrating. A sleepy
brain impairs your judgment, making you prone
to risky decisions. In a study published recently
in The Journal of Neuroscience , researchers
concluded, "A single night of sleep deprivation
evoked a strategy shift during risky decision
making such that healthy human volunteers
moved from defending against losses to
seeking increased gains."
3. Exercise. Your brain is the biggest metabolic
system in your body, so it needs energy all the
time. Exercising increases this energy, elevates
cognitive performance and also improves long-
term memory, reasoning, attention, problem-
solving and even so-called fluid-intelligence
tasks, which require people to think abstractly.
Brain Food
While long-term lifestyle choices are the key to
developing the most productive, healthy brain,
below are 11 critical strategies you can employ
when you need your brain to perform at its
highest level:
1. Create the right environment. The first step
to setting the stage for your brain to work at
its optimum capacity involves creating the right
environment. Doing so helps encourage the
most favorable state of consciousness,
according to a study published by Cornell
University. While testing different office
temperatures at a large insurance company in
Florida, study researchers found that warmer
temperatures made people happier and more
alert. According to the study, "When
temperatures were low (69 degrees, or 20
degrees Celsius), employees made 44 percent
more mistakes than at optimal room
temperature (77 degrees, or 25 degrees
Celsius)."
As for lighting, natural sunlight or full-spectrum
lighting helps your brain function at its best. In
fact, researchers have found that too
much artificial or dim lighting will drop
your cortisol levels significantly, which means
you'll be more stressed and have less ability to
maintain your energy levels.
You should also pay attention to the objects
that surround you. Instead of keeping food out
that will make you hungry or unused running
shoes that will make you feel bad about your
neglected fitness routine, surround yourself
with objects that trigger creative responses,
such as books, photos and inspirational
quotes. If your environment is filled with
positive triggers, you may find that ideas flow
easier.
2. Get the right level of distraction. When you
need nose-down concentration, it might not
sound efficient to head to a coffee shop, but
studies show that the noise provided by most
coffee spots give your brain the right amount
of productivity boost it needs. One study
published in the Journal of Consumer
Research , for instance, found that a small level
of distraction (in this case, a coffee shop's
ambient background noise of 70 decibels) was
just the right formula for heightened focus and
creativity.
3. Listen to classical music. What does music
do to your brain? Research says it can improve
your mood by increasing dopamine production
in the brain, which affects movement,
emotional response and the ability to feel
happy. One study found that listening to
classical music can improve visual attention
and that its melody boosts creative reasoning ,
while rhythm enhances critical thinking.
4. Browse cute baby pictures. Yes, you read
that correctly. If you're distracted, it will do
you a lot of good to take a break and browse
through cute baby photos—of humans or
animals—online. A study conducted by
researchers at Hiroshima University in
Japan found that these images increased
concentration by 44 percent in the study's
participants. The reason? It comes down to
the way you feel when looking at babies. In
these instances, you're paying careful attention
to the subject's physical and mental state,
which, in turn, makes you more attentive to
your own work.
5. Allow yourself to be bored. The Internet has
made it so difficult to be bored that people are
now afraid of being alone with their own
thoughts. A study recently published in the
journal Science found that people will do
whatever they can to keep themselves busy,
even if it's merely being wedded to their smart
devices. Participants from the study said they
felt "unpleasant" when in a room alone with
their own thoughts for six to 15 minutes.
Allowing yourself to be bored may enhance
your creativity. Comedy writer Graham Linehan
writes about this boredom in The Guardian: “I
have to use all these programs that cut off the
Internet, force me to be bored, because being
bored is an essential part of writing, and the
Internet has made it very hard to be
bored. The creative process requires a period
of boredom, of being stuck. That’s actually a
very uncomfortable period that a lot of people
mistake for writer’s block, but it’s actually just
part one of a long process.”
Further studies suggest that not giving yourself
time alone to think impairs your ability to
connect and empathize with others.
6. Focus on one task at a time. You may be
under the impression that you're capable of
multitasking, but the truth is, you're basically
just splitting your brain's power between each
task. Researchers say that multitasking forces
your brain to frantically switch from one
activity to the next and doesn't allow you to
truly concentrate on any of the tasks you're
trying to tackle.
Clifford Nass, a researcher at Stanford, told
PBS that he was shocked to discover through
his research that "multitaskers are terrible at
every aspect of multitasking." People who do it
often are actually worse than those who don't
do it at all at filtering irrelevant information.
7. Eat "smart" foods. If you want to have a
healthier brain, you need to include "smart"
foods in your daily diet. What you put in your
body will enter your bloodstream, flow to the
brain, and affect the way you think and feel.
The superfoods that help your brain function
better include blueberries, salmon, avocados,
eggs, caffeine, dark chocolate, yogurt, green
tea and whole grains.
As important as it is to consume foods that
help your brain, it's also critical to avoid foods
that will slow you down and affect your focus
and productivity. The foods that will sabotage
your productivity include donuts, saturated fats
(red meat, butter), turkey, spicy foods, fried
foods and processed foods.
8. Spend time in nature. A study conducted by
researchers at the University of Michigan found
that taking a walk among trees and nature—as
opposed to an urban environment—can improve
your short-term memory by 20 percent.
According to the study's researchers, "Nature,
which is filled with intriguing
stimuli, modestly grabs attention in a bottom-
up fashion, allowing top-down directed-
attention abilities a chance to replenish. Unlike
natural environments, urban environments are
filled with stimulation that captures
attention dramatically and additionally requires
directed attention (e.g., to avoid being hit by a
car), making them less restorative." If you
aren't able to take a walk among trees and
fields, the researchers suggest looking at
pictures of nature to enjoy some of the same
benefits.
9. Meditate. Just as you exercise to expand
your muscles, you can meditate to increase the
size of your brain. A 2000 study conducted by
researchers at Harvard University found that
meditation increases the size of the brain
regions that are associated with focused
attention, deep thought and memory. The study
says meditation can also help alleviate anxiety,
depression, fear and anger.
10. Write it down. Go ahead and continue
crafting those to-do lists. Research shows that
writing things down won't just help you
remember things—the simple act also creates
oxygenated blood flow to areas that can help
improve memory.
Writing things down will also help you
remember those things more
accurately. Joseph LeDoux , a neuroscientist
who studies how the brain generates emotions,
says that most of our long-term memory is
actually rewritten in our brain depending on the
emotions we had when we last thought about
that memory. In other words, the memory you
had of playing with your dog as a child is just
a version of the last time you thought about it.
The more you write down what you're thinking,
the greater you can boost the memory of what
you're writing about in your brain.
11. Take a nap. NASA found that pilots who
take 25-minute naps during the day are 35
percent more alert and twice as focused than
their non-napping colleagues. Since most
people don't often get an adequate amount of
sleep each night, naps can help increase
performance and a 90-minute nap can improve
your memory by as much as 10 percent.
Below
is a breakdown of how long of a nap you need
for a variety of activities, according to
researchers:
1. Need to be more alert and focused? Take a
10- to 20-minute nap, and you'll get
enhanced alertness and focus for the next
two hours.
2. Hoping to be smarter? Take a 60-minute
nap. Although it may cause grogginess, it
can also help improve memory and
learning.
3. Want all the brain power you can get? Take
a 90-minute nap, which is how long your
brain needs to experience a full sleep cycle.
You'll benefit from increased alertness,
memory, learning, creativity and
performance.
4. Need a boost but don't have much time?
One study says you should stick with 10
minutes if you need to refresh but don't
have a lot of time, since it produces better
benefits compared to five-, 20- or even 30-
minute naps.
They say you can’t teach an old dog new
tricks, but when it comes to the human brain,
there are things you can do to sharpen, adapt
and change the vitality of it. To build a better
brain, adopt the right stimulation, which can
help form new neural pathways that will
increase your cognitive abilities, enhance your
ability to learn new information and improve
your memory.
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